# Common campaign types **Below are 10 campaign examples across different industries.** Each example shows you exactly how to set it up and explains how it works at checkout. Use these as starting points for your own campaigns.
Price List - Fixed sale price
Example: "Summer sale: Shorts for $19.99" Use this when you want to give selected products a fixed campaign price for a period. The campaign price appears as a discount at checkout (before price and sale price). **How to set it up:** 1. **Campaign type:** Price-list > choose price-list 2. **Time period:** From/to date for the campaign 3. **Open price-list:** Add the relevant products + New price and from date 4. **Activate campaign** **How it works:** When the product is added, the customer automatically gets the campaign price. If the product has different prices (store/company/item), the system always chooses the cheapest - including the campaign price.
Buy 3, pay for 2
Example: "3 for 2 on all shoes" Classic quantity discount where the cheapest product becomes free when the customer buys 3 or more. **How to set it up:** 1. **Campaign type:** Campaign 2. **Discount type:** Cheapest product 3. **Time period:** From/to date for the campaign 4. **Include:** Add the product category (e.g., all shoes) 5. **Discount and rules:** 1. **Percent:** 100% added to 'cheapest product' 2. **Minimum quantity of qualified products:** 3 6. **Activate campaign** **How it works:** When 3 qualified products are in the order, the discount is distributed across these products. If the customer adds 4 products, they still only get a discount on 3. To get a discount on all 4, they need to buy 6 items (2 x 3). {% hint style="success" %} **Tip** The discount is calculated based on scanning order. If adding more products would change which items get discounted, remove and re-scan them in the optimal order. {% endhint %}
Quantity discount with percentage
Example: "Buy 3 or more, save 30% on all pillows" Instead of making the cheapest product free, the customer gets a percentage discount on all qualified products from a certain quantity. **How to set it up:** 1. **Campaign type:** Campaign 2. **Discount type:** Qualified products 3. **Time period:** From/to date for the campaign 4. **Include/exclude:** Add the product category (e.g., all interior accessories) 5. **Discount and rules:** 1. Discount type: Percentage, 30%, All qualified products 2. Minimum quantity of qualified products: 3 6. **Activate campaign** **How it works:** When the order contains 3 or more of the qualified products, all of them get 30% off. If the customer buys 4 items, all 4 get the discount. {% hint style="info" %} **The difference from "3 for 2"** Here the discount scales automatically - if they buy 5 products, all 5 get the discount, not just 3 of them. {% endhint %}
Outlet price list
Example: "Clearance: Winter shoes 50% off" Use this for outlet, end-of-season sales, or clearance items where you want to set significant discounts on specific products. **How to set it up:** 1. **Campaign type:** Price-list > choose price-list 2. **Store:** (Optional) Limit to specific stores 3. **Time period:** From/to date for the campaign 4. **Open price-list:** Add the relevant products + set reduced price (New price) and from date 5. **Activate campaign** {% hint style="success" %} **Tip** You can combine with customer groups if you want to give members extra discounts. {% endhint %}
VIP discount for members
Example: "Members get 15% off everything in June" Give your best customers extra benefits through customer group campaigns. **How to set it up:** 1. **Campaign type:** Campaign 2. **Discount type:** Qualified products 3. **Customer group:** Choose your members group 4. **Time period:** From/to date for the campaign 5. **Exclude:** Exclude products e.g. insurance, bags. \ Leave empty if you want to include all products. 6. **Discount and rules:** 1. Discount type: Percentage, 15%, All qualified products 2. Customer group: Choose your members group 7. **Activate campaign** **How it works:** Only customers registered in the selected customer group get the discount. It applies to all products (or limit with qualified products). {% hint style="info" %} **Can also be used for:** * Employee discount * Senior discount * B2B agreements * Season pass/annual pass discounts {% endhint %}
Buy main product, save on accessories
Example: "Buy phone, get 20% off on accessories" Perfect for increasing add-on sales by giving discounts on accessories when the customer buys a main product. **How to set it up:** 1. **Campaign type:** Campaign 2. **Discount type:** Qualified products 3. **Time period:** From/to date for the campaign 4. **Include:** Add the product category (e.g., all Mobile accessories) 5. **Discount and rules:** 1. Discount type: Percentage, 20%, All qualified products 2. Activate with campaign code: A20 6. **Activate campaign** 7. Add campaign **code A20** in cart when a customer fulfills the requirements {% hint style="warning" %} **Manual activation** Staff must enter code **A20** at checkout when the customer buys a phone with accessories. {% endhint %}
Happy Hour / Time-limited campaign
Example: "3-5 PM: 30% off all baked goods" Draw customers into the store during quiet times with time-limited campaigns. **How to set it up:** 1. **Campaign type:** Campaign 2. **Discount type:** Qualified products 3. **Time period:** Set time (3:00 PM-5:00 PM) in addition to date 4. **Include:** Add the product category (e.g., Baked goods) 5. **Discount and rules:** 1. Discount type: Percentage, 30%, All qualified products 6. **Activate campaign** {% hint style="warning" %} **Note** You'll need to create a separate campaign for each date this offer runs. It's not possible to set recurring time-based campaigns (e.g., "every Thursday 3-5 PM"). For daily or weekly recurring offers, create multiple campaigns with different dates. {% endhint %}
Buy X quantity for fixed price
Example: "5 baked goods for $5" Buy a certain quantity and pay a fixed sum. {% hint style="warning" %} **Important:** This campaign type requires all qualified products to have the **same price**. If products have different prices, you cannot guarantee the fixed total price promised in the campaign. {% endhint %} **How to set it up:** 1. **Campaign type:** Campaign 2. **Discount type:** Cheapest product 3. **Time period:** From/to date for the campaign 4. **Include:** Add items with the same price (e.g., all baked goods at $1.20) 5. **Discount and rules:** 1. Discount type: Amount, 30%, added to entire order\ **Calculation:** If the baked goods normally costs $1.20, the sum is $6. The discount must be $1 total (distributed across the products). 2. Minimum quantity of qualified products: 5 6. **Activate campaign** {% hint style="warning" %} **If products have different prices:** Use campaign type #3 instead ("Buy 10 or more, save X%"), which gives a percentage discount that works regardless of price variations. {% endhint %}
Buy 2 pairs of shoes, save 30% on cheapest
Example: Shoe store summer sale Encourage customers to buy more by giving a discount on the cheapest pair. **How to set it up:** 1. **Campaign type:** Campaign 2. **Discount type:** Cheapest product 3. **Time period:** From/to date for the campaign 4. **Include:** Add the product category (e.g., all shoes) 5. **Discount and rules:** 1. **Percent:** 30% added to 'cheapest product' 2. **Minimum quantity of qualified products:** 2 6. **Activate campaign** **How it works:** When 2 pairs of shoes are in the order, the cheapest pair gets 30% off. With 3 pairs, still only the cheapest gets the discount - if they want discounts on more, they need to buy 4 pairs (2 x 2). {% hint style="success" %} **Tip** The discount is calculated based on scanning order. If adding a third product would change which item is cheapest, re-scan the products in the correct order for the best discount. {% endhint %}
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