# Setting prices

Flow Retail includes an easy-to-use yet comprehensive price and campaign system designed to handle a wide range of scenarios.

#### At its simplest, there are three key prices to be aware of:

#### 1. Sales Price (RRP - Recommended Retail Price)

* The price you sell the product for to any customer.
* Includes VAT.

#### 2. Purchase Price

* The price you pay to your supplier when buying the product.
* Excludes VAT.
* This is the price you actively manage.

#### 3. Average Cost Price

* The average value of a product based on purchase history and stock adjustments.
* Automatically calculated, but you can manually set the cost price for specific quantities.
* May vary per warehouse.
* Excludes VAT.

{% hint style="danger" %}

## Re-calculating prices when adding customer to order

When adding a customer to an order, all prices on the order will be re-calculated. This is to make sure any customer-specific prices (from a price list or a customer-specific campaign) is taken into consideration, both in the case of adding the customer and not least eventually removing the customer from the order.
{% endhint %}

## Recommended retail price

The recommended retail price is basically the price used when selling the product.

The price is set directly on the product, and will be used if no other price regime is active for that specific product.

The price shall be including any VAT.

Set the price in either **Backoffice** on a specific product in General tab, or use a spreadsheet to import many prices in one go.

<figure><img src="/files/F12M03GN1tQ8GaW5ie4y" alt=""><figcaption></figcaption></figure>

## Agreed purchase price

This is the price you pay for the product to whomever you purchase it from.

The price is used when you add the product to a purchase order, so that you do not need to add it manually each time.&#x20;

The price shall be excluding any VAT.

{% hint style="info" %}
Ensure the purchase price is in the store's operating currency. While Flow Retail supports different currencies for purchase prices, these must be added under the relevant supplier's purchase price in the **Suppliers** tab on the product.
{% endhint %}

<figure><img src="/files/hqBzGqeA50Fu2USXXtlf" alt=""><figcaption></figcaption></figure>


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